The “Barking Up The Wrong Tree” Book Is Now Available!


It’s finally here!

My book, Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong, is *now available* for purchase at:

Yes, it’s a book. Yes, they still make those. You forgot what they are? It’s kinda like a blog post but they’re loaded with far more awesome info and they utilize a breathtaking new technology that means you never have to plug it in. (Only downside is you have to give someone a few green rectangles to get one.)

Yes, there’s an audiobook version, read by a guy who was probably never warned about his “sarcastic tone” by his 5th grade teacher and whose dulcet pronunciations put my New Jersey accent to (further) shame.

No, it’s not just a round up of stuff you’ve already read on this blog. It’s all new. (Okay, 95% new. But that’s only because a few brilliant studies — and corny jokes — are worth repeating.)

This thing took 21 cc’s of my soul to complete. (Yes, that’s 1 more cc than when I announced the thing. Book launches are hard.) It contains the answers I wish I’d had many years ago about what leads to a successful life, all drawn from scientific research and expert insight.

In it you’ll learn:

  • Why valedictorians rarely become millionaires.
  • How to turn your greatest weakness into your greatest strength.
  • How to increase grit, why being a quitter can be good, and how to know which one to choose.
  • Why increasing confidence is so hard — and a far better way to improve your self-esteem.
  • How to be a nice guy who finishes first.
  • The final answer to the work-life balance conundrum — courtesy of Spider-Man.

And a lot, lot, lot, lot, lot, lot, lot (alright already, you get it) more. But this isn’t going to be some dry reference book…

Oh, no way. You’ll get examples from the most interesting of places — by looking at people who can’t feel pain and fear, from serial killers, Shaolin monks, pirates, Toronto raccoons, Genghis Khan, and even scientific research on how long you can be Batman. If you like my blog, you’ll like this book.

And you can get it now right here.

But maybe you’re still skeptical…


“How Do I Know You Aren’t Lying To Me, Mr. Internet Man? I Bought A Book Once And It Was Lousy.”

Dan Pink, #1 New York Times bestselling author of Drive, says this about my new little paper-baby:

In this compulsively readable work, Eric Barker is your rollicking guide on a journey through the science of success. You’ll discover why some of us are orchids and others dandelions, what pirates and prison inmates can teach us about honesty and generosity, how to network like the world’s greatest mathematician, and much, much more. Barking Up The Wrong Tree is a brilliant kaleidoscope of a book. It shines with so many insights you might need sunglasses to read it!

But the real proof is in the pudding, right? You want to sample the merch before you buy? Fair enough:

  • You can read the first few pages here. (And see the snazzy font and typographical sexiness.)
  • You can listen to the first few minutes of the audiobook here. (No, that’s not my voice. That’s Roger. Does he sound hungover from 2 years of writing a book? No.)

You can order it now — Amazon Prime Delivery right to your doorstep, baby — here.

Still not ready to part with your green rectangles? Fine, fine. Let’s talk about free stuff…


Bonuses 2.0

When I first announced this passion project, I offered a bunch of bonuses for pre-ordering it before it was released…

But people are still emailing me — right now — trying to get those supercool goodies. Some forgot the deadline, others aren’t very good with buying things on the interwebz, and some people, well, “the dog ate their homework.”

Hey, I’m human too. (Heck, I’ve procrastinated on writing blog posts about procrastination.) And I’m not about to tell hundreds of really cool people who read my blog, “No, you missed the deadline. Shame on you for having priorities other than me being on the New York Times bestseller list.”

Sorry, can’t do it. So here’s what I am going to do:

I’m extending the bonuses for one week. If you purchase the book and email me the receipt BEFORE 5/23 you’ll get the cool extras.

Any version of the book, any retailer. You can read all about the lovely bonuses here.

If you already pre-ordered and sent me your receipt, you’re good. And as I said in the original announcement, the bonuses for everyone who ordered 1 book are being sent out later today.

(So if you’ve emailed me saying “Where are my bonuses?!? I sent you my receipt; it’s been 4 whole seconds and I haven’t received my bonuses!!!”, well, that’s your answer. Please be patient. I only have the strength of ten men. Thanks.)

For everyone who ordered 5 or more copies, the workbook PDF and autographed bookplates will go out tomorrow. I sincerely apologize for the delay. I’m just one guy (nope; no assistant, no chief of staff, no butler named Alfred) and, frankly, people have been so incredibly generous and pre-ordered so many copies, that I am utterly overwhelmed.

Jump to 6:40 in this video to see me and my inbox right now:

So if you would like the supercool goodies, you can get the book here.

Okay, one more thing I gotta do. And it’s the single most important thing, really…

I write a lot about gratitude. Time to show you some…


Thank You

This book makes the blog possible. I don’t have banner ads and I’ve never bothered you before with sales pitches. I’ve written about a lot of stuff but never “How To Make Millions With No-Money-Down Real Estate Schemes – 5 Secrets Backed By Research.” Not my style.

So if you’ve ever wanted to help support the blog or to say thanks, this is your chance. I really appreciate it.

Today was such a crazy day for me. It’s been a very long road. Last night my girlfriend pulled me away from the computer and took me out to *force* me to actually appreciate how great this moment was. (I’m good at writing about “savoring” happy moments, but without her wonderful influence I’m not so good at actually doing it.)

While we were on a rooftop bar, overlooking downtown Los Angeles, the Kindle app on my iPhone downloaded yet another book. Frankly, that happens about as often as I breathe. So nothing special, right?

But this book was different…

It was my book.

After more than 2 years of sweat, blood and tears (okay, maybe just tears), I simply cannot tell you how good that felt.

Many people write to me telling me I have improved their lives. But they don’t realize how much they have improved mine.

Thank you for reading these words I write. Thank you for making all this possible. You will never know just how much it means to me.

Alright, gotta go. My girlfriend is dragging me to a bookstore (yes, those still exist) to see my paper-baby in its natural habitat.

Thank you,


PS: If you want the goodies, please send the receipt in before 5/23. It would kill me to have to tell anybody “too late” but Mickey has gotta draw the line somewhere. So please don’t force me to be a meanie. You can get your copy here. Thank you!  :)

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