Marketing Researchers Find Betting On Sports And Reality TV Spoils The Fun:
Marketing researchers have found that making wagers on sports and reality television spoils the enjoyment of the event because people fear losing their bets. In a five year study, participants were asked to view a reality show with or without placing a bet. They were then asked to rate their enjoyment. Researchers found that the people who made a prediction tended to enjoy watching the shows less than the people who didn’t make a prediction.
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