Via The Atlantic:
San Francisco has the nation’s largest concentration of open-to-experience people, followed by Los Angeles, Austin, New York, and San Diego. San Antonio, Nashville, Las Vegas, Tampa, and Denver round out the top 10.
And the least creative:
At the opposite end of the spectrum, Detroit, Minneapolis, Cleveland, Columbus, and Pittsburgh have the nation’s smallest concentrations of open-to-experience people. Indianapolis, Kansas City, St. Louis, Memphis, and Cincinnati round out the top ten.
Rentfrow’s research also suggests a psychological dimension to creative communities that contributes to their ethos and character. It is not just that people sort themselves into places where they can find work. They seek out environments where they can pursue their personal interests as well. Clusters of open-to-experience personalities are associated with innovation because, he writes: “the jobs at the center of innovation … such as design, engineering, science, painting, music, software development, writing and acting, appeal to individuals who are curious, creative, intellectual, imaginative, inventive, and resourceful. These professions are primarily concerned with exploring, developing and communicating new ideas, methods, and products.”
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