How effective are those make-your-baby-smarter DVD’s?

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They are quite effective… at making your kid stupider.

Via The Talent Code: Greatness Isn’t Born. It’s Grown. Here’s How:

A 2007 University of Washington study found that, for children aged eight to sixteen months, each hour spent per day viewing “brain science” baby DVDs decreased vocabulary acquisition by 17 percent. And when you think about it in terms of the myelin model, this makes perfect sense. Baby-brain DVDs don’t work because they don’t create deep practice— in fact, they actively prevent it, by taking up time that could be used for firing circuits.

Here’s what it takes to raise a little genius.

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